Profile of Matt Lodge - Digital Marketing Analyst

Matt Lodge: Digital Marketing Analyst

WHO AM I?

I am a Digital Marketing Analyst at Seafoam Media. It’s my job to convert measurable data into actionable results for our clients.

MY MISSION AT SEAFOAM:

I want to ensure that our clients have every advantage possible in a competitive digital landscape. My mission is to use data-driven approaches to create a seamless marketing plan that grabs customers, no matter how they’re searching or browsing.

WHY I LOVE WHAT I DO:

I’ve always loved solving problems. Diving into data and numbers to find ways to move the needle for our clients creates unique challenges and gives me the opportunity to find new solutions to age-old problems.

MY QUALIFICATIONS AND EXPERIENCE:

Prior to joining Seafoam Media, I worked at a direct marketing agency in New York City for 4 years. I learned classic methods for reaching customers and growing brands.

I also worked for the largest online chess website, Chess.com, for 4 years. I worked extensively on growing our online presence along with managing our analytics for our streaming video content.

IN MY FREE TIME…

I play a lot of chess, despite being deeply mediocre at it. I’m in a bowling league, despite being deeply mediocre at that, as well. I love spending time with my fiance and my dog, which I am fantastic at.

Lauren Kruczyk: Client Success Manager

WHO AM I?

I build & maintain relationships with my clients while keeping the team organized and timely with their tasks. I make sure my clients are well taken care of and are always "surprised and delighted" by my team. 

MY MISSION AT SEAFOAM:

To maintain a graceful and professional presence while going above and beyond to both make clients happy and collaborate with the team in a positive manner. Basically, to be awesome at my job and continue learning throughout this journey I have been lucky to embark upon.

WHY I LOVE WHAT I DO:

I love interacting with people, understanding the dynamics between clients' and Seafoam's ultimate goals, and managing team tasks so that we are all working together to adhere to the philosophies set in place by Seafoam. I want to be the bridge that helps lead everyone safely to the other side. :-)

MY QUALIFICATIONS AND EXPERIENCE:

I have experience in digital marketing, content writing, coding, and client relations. I believe my plethora of experience is vital in working to be a successful and vital addition to my clients' teams.

IN MY FREE TIME…

I spend time with my puppy Piper, Roku & chill, cook spicy things, write "stuff," read memoirs, watch horror movies, hike when I am lucky enough to be in the mountains, travel (ultimate goal: Machu Picchu in 1 year + Belize!), and enjoy being an "amateur photographer."

Rachel Sipes

Rachel Sipes: Digital Marketing Analyst

WHO AM I?

I am one our team's Digital Marketing Analysts! I love digging into the numbers and watching my hard work in PPC and SEO pay off for our clients.

MY MISSION AT SEAFOAM:

To learn and test.  I want to learn as much about the digital space as possible so I can become a better strategist, analyst, and business partner.  I want to know more about your business and tell you what I know will help you achieve your goals.

WHY I LOVE WHAT I DO:

The media industry is ever changing.  Something new is being rolled out everyday; something that could help my clients soar.

MY QUALIFICATIONS AND EXPERIENCE:

I started my career 4 years ago in paid media and have been learning about new trends and methods ever since!

WHY I LOVE WORKING AT SEAFOAM:

I'm excited to work for a company who has a relaxed, trusting, hungry, and dedicated atmosphere.

IN MY FREE TIME…

I love to re-watch my favorite tv shows.  Sometimes while I do this, you will find me tapping into my creative side with some acrylic paints or mimicking some drawings on sketchpad.

5 Ways to Make Your Home Office More Productive

By Seafoam
Industry Insights

Working from home officeHere at Seafoam Media, we’ve been strong advocates of remote work, dating all the way back to our founding days. There’s a good reason why, too! According to a study from Harvard Business Review, those who work from home are actually more productive overall than their peers at the office. This is due in part to having less distractions, less sick days, and taking less breaks to talk about what happened last week on Better Call Saul.
We’re reminded of a blog post we created some time ago, touching on what it’s like to be a remote worker. We covered some of the mental aspects of it, but what about the physical ones? If you work remotely, you probably have a home office setup that you prefer to do most of your tasks from. With this in mind, there are some great ways you can spruce up your home working environment to keep yourself running at maximum efficiency. Take a look below at these five tips and incorporate them into your office setup:

Get more productive with these 5 home office tips

 1. Setup your workspace away from potential distractions
A noisy environment makes for a lousy work area. Be sure to set up your space away from things like the TV, and make sure that your space doesn’t coincide with someone’s play or entertainment area. Choose a quiet corner, or study room if possible.
2. Clean house, clean mind 
For some remote workers, myself included, keeping the house straightened up helps you to concentrate better. This may occur because you don’t have the thought looming in the back of your head that you need to do the dishes or another chore. Knowing your house is clean (or in my case, acceptable) can free your brain to focus on other tasks.
3. Add some scenery
Arrange your home office near a window to ensure that you get natural light every day. Then, consider getting a plant or two. A desk or floor plant provides a nice, brief visual distraction from your screen, especially when you’ve been stuck looking at WordPress sites and emails all day.
4. Scent it up
Aromatherapy is a great way to keep yourself in a zen-like state. Best of all, you can control what you want it to smell like! Whether with scented plants, or something like a jasmine or lavender candle, soothing smells can help you avoid fits of procrastination.
5. Get physical
Ever done push ups at work? It’d definitely garner some stares if you were in a cubicle or an open working environment, but when working from home, you have the freedom to get a little bit of exercise whenever you feel like it! Exercise is the perfect way to de-stress, especially when you’ve been slugging away on a particularly long project for hours at a time. What I like to do is set an alarm that goes off a few times throughout the day. Each time it does, I take a short break, and do a set of push ups. You’ll be amazed at how refreshed you feel afterwards!
Do you work from home? What are your favorite tips to stay on top of your game?
Send us a comment on Facebook or a tweet to @SeafoamMedia with your thoughts!

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