Doing Good —
How We Think Business Should Work —
At Seafoam, community isn’t a side project—it’s part of how we work. It shows up in the ways we give our time, share our skills, and invest our profits. Not because we have to, but because it’s how we think business should be done.
Some of it’s visible. A lot of it isn’t. But all of it reflects a belief we hold deeply: that the success we help create should ripple outward.
We create opportunities. From opening our doors to students to sharing what we’ve learned with others, we believe in making our industry more accessible.
We make good work more reachable. We offer reduced-cost and pro bono services to organizations doing meaningful work, especially those rooted in community impact.
We show up when it counts. Sometimes it’s a big project. Sometimes it’s just being available. Either way, we’re glad to help where we can.
Putting Profit to Work
Every project we complete helps fund something bigger.
Each year, we allocate a percentage of profits to causes doing real good. That includes:
- Supporting local nonprofits that change people's lives in real, pragmatic ways
- Contributing to mutual aid and emergency response funds
- Donating to food equity and education initiatives around the region
These aren’t flashy moves. But we think they’re the right ones.
Local Roots, Civic Hands—
We’re active participants in Maplewood beyond business hours—volunteering our time on local commissions, lending support at community events, offering pro bono design work, and helping however we can. We believe in showing up, getting our hands dirty, and being part of what makes this place strong.
Rooted in Maplewood
We didn’t just set up shop here—we planted roots.
Seafoam is proud to be part of the Maplewood-Richmond Heights (MRH) community. Over the years, we’ve built a close relationship with the local school district, showing up in ways that support both students and staff:
- Being on-call to create in-kind design and marketing assets
- Fulfilling snack wishlists so every student can focus on learning
- Partnering with MRH’s high school marketing class to give students hands-on access to agency work
When young people in our community express interest in marketing, we offer shadow days and real-world exposure to what a career in this field can look like—no college degree or connections required.
Work That Gives Back
That’s been true whether we’re designing materials for a local nonprofit, offering strategic support to a mission-driven org, or simply stepping in where help is needed. Recent efforts have included in-kind work for nonprofits like Trailnet, discounted rates for registered 501(c)(3)s, and donated time and energy to the Salvation Army after the 2025 tornadoes in St. Louis.
We think of this as part of the job. Part of being in business. Part of being human.
The Company We Keep
This isn’t about feel-good stories. It’s about building the kind of world we want to work in.
Everything we do—from who we hire to how we show up—is grounded in the belief that business is a tool. And like any tool, it can be used to build something better.
A commitment to community is one of our five core values. It underpins everything we do. Because great marketing isn’t just about the customer experience—it’s about the human experience.
A few of the organizations we’ve had the privilege to support.:
