The Company

JP Logistics was founded in 1995 in Sun Valley, CA. They specialize in enclosed transportation and storage of luxury, exotic and classic vehicles. JP offers reliable, professional service and excellent customer support 24/7 and they owns and operate a fleet of 19 trucks and a network of 20 terminal and storage facilities throughout the continental United States.

The Challenge

Put quite simply, the car transportation industry. The challenge for JP Logistics was in standing out from the pack and also highlighting their specific niche (luxury and exotic car transportation).

The Solution

Seafoam knew that the major driver of new business for JP Logistics would be organic search (SEO). We got to work immediately on improving their organic website rankings but also setup a content calendar to make their website more engaging and trustworthy. To increase their site’s authority in the industry, we gave it a full redesign and highlighted the automatic quoting functionality (custom built by Seafoam).

Case Studies on Reporting & Analytics

The Results

  • Conversions on the JP Logistics website are up an incredible 141% from the same period last year.

  • Organic traffic to the website has increased by 15% every quarter that we’ve been working with them.

  • JP’s average ranking on Google has risen by 200% for the major industry search terms.

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