Content Marketing in 2013

In Content Marketing

The good people at Wishpond came out with this great infographic on the State of Content Marketing in 2013.

Some interesting statistics:

  1. B2B companies that blog generate 67% more leads per month
  2. Social media and blogs reach 80% of all U.S. Internet users
  3. Organic search leads have a 14.6% close-rate
  4. Articles with images get 94% more views
  5. 68% of consumers take the time to read content produced by brands they’re interested in